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How to Fake Authority - Pretend that Some Government Sites are Linking to Your Site.

Over at SEOmoz Blog, there is a very interesting story about how to get 20 .gov backlinks in 20 minutes. Of course these are not real links, conferring authority on the site. There is some debate as to whether the technique actually fools the search engines, but it would certainly increase the SEOmoz page strength tool, which purports to demonstrate to the world, or at least to that part of world visiting your site, an objective measure of the importance of the site. I have already commented on how easy it is to hack other similar measures of authority, and even if this backlink hack does not fool the search engines, it will work by increasing the SEOmoz page strength tool, which can be displayed prominently on the website's home page. Like Dane Carlson's html script which calculates the monetary value of your blog, SEOmoz provides a user with the html code so that their fake page strength can be revealed to the world.

Technorati Tags: html script, search engines, blog, html code, dane carlson, objective measure, monetary value, interesting story, backlinks, fool, seomoz

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