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Web Page Rankings and Due Diligence

One of the elements on the FTC's checklist for business opportunities fraud was the presence of an 800 number. In particular, the FTC noted that an upturn in business opportunities frauds and scams often: "Use[d] classified ads that urge[d] the prospect to call an "800" number. "

Over the last three or four years, the net has become more utilized by business opportunties frauds and scam. Tracking classified ads by their 800 number while still an important step is no longer enough. What is becoming important is the ability to track the page ranking of a website: spectacular growth is warning sign that a mania may be developing. Consider this graph: Graph of 12DailyPro v Mybpbiz. A very interesting pattern may be emerging, which will bear following.

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